6th May 1954 was a turning point in the world of athletics.  Prior to that, it was believed to be impossible for anyone to run a mile in under 4 minutes.  It took a long 9 years before Roger Bannister did a time of 3:59:4.  Then, within 46 days, John Landy ran faster than Bannister by almost 2 seconds.  Over the next 3 years, 16 runners logged in sub-4-minute miles.  Almost everyone I know wants to achieve something one time or another.

  • What is it that you desire to achieve?
  • Who is it that you want to be but you are not being?
  • What is it that you wish to have that you are not having?
  • What is it that you wish to be doing that you are not doing?

Conceiving, Believing and Acting but the essence to Achieving!

– Billy Kueek

An outcome is what you want – a desired state, something you don’t have in your present state.  Outcomes ‘come out’ when we achieve them, hence the name.

By setting an outcome we become aware of the difference between what we have and what we want.  When you have set an outcome and are clear about your desired state, then you can plan to make the journey from one to the other. To achieve, attain and accomplish, you need to have outcome and task.  An outcome is what you want.  A task is what you have to do to achieve it.


Beliefs are the rules we live by.  They are our best guesses at reality and form our metal models. Beliefs are not facts, although we often mistake them for facts.  We have beliefs about other people, about ourselves and about our relationships, about what is possible and about what we are capable of.  We have a personal investment in our beliefs. ‘ I told you so’ is a satisfying phrase because it means our beliefs were proved right. It gives us confidence in our ideas.

Some things are not influenced by our belief in them – the law of gravity, for example, will not change whether we believe in it or not.  Sometimes we treat other beliefs –about our relationships, abilities and possibilities – as if they were as fixed and as immutable as gravity, and they are not. Beliefs act as self-fulfilling prophecies. They are permissions as well as blocks to what we can do.

NLP treats beliefs as presuppositions, not as truth or facts.